Frequently Asked Questions

Get answers to common questions about Brazilian Keratin (straightening).

Results commonly last two to four months depending on hair type, maintenance, and home care. Using sulfate-free products and limiting washes extends longevity. Touch-ups may be recommended for new growth or if you desire continual smoothness.

Yes — it's generally safe when applied by professionals. We recommend waiting at least two weeks after coloring, performing a strand test, and using color-safe, sulfate-free maintenance products. Your stylist will adjust formulas and timing to protect color vibrancy and hair health.

Appointments typically range from 90 to 180 minutes depending on hair length, thickness, and service complexity. Time includes consultation, application, processing, and professional blowout/flat-ironing. Your stylist will give a precise estimate when assessing your hair.

The treatment is not permanent; it temporarily relaxes curl and eliminates frizz by infusing keratin. Effects gradually fade as new growth appears and with washing. Many clients enjoy several months of smoother, straighter hair before needing a refresh.

Use sulfate-free, keratin-friendly shampoos and conditioners, limit washing, and avoid chlorine and saltwater when possible. Use heat protectant when styling and schedule touch-ups as needed. Our stylists provide personalized product recommendations and a care plan to prolong smoothness and shine.

Often yes — it can improve texture and temporarily strengthen damaged hair by sealing cuticles and infusing protein. However, severely compromised hair may need restorative treatments first. We conduct a consultation and strand test to determine suitability and customize the approach for safety.